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Signature Programs

Expand your horizons

Explore what inspires you most.

Introducing a new way to experience senior living to its fullest. The Signature Programs at Crown Cove are designed to help our residents live a life of adventure, exploration, and discovery. Here, in the sprawling metropolis of Dallas, Watermark University along with our specialty initiatives like Thrive Memory Care, EngageVR, and Brian Café help you achieve, grow, and live your best life - whatever that means to you. 

Watermark University

Discover new ways to connect, grow, and learn with an irresistible calendar of Watermark University classes, events, programs, and outings led by our very own residents, associates, and local experts.
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Thrive Memory Care

Through our partnership with the National Council of Certified Dementia Practitioners, our specialized Nayas provide thoughtful care and support driven by empathy, understanding, and loving purpose.
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elderly woman with virtual reality goggles and controllers

EngageVR®

Watermark’s virtual reality program uses cutting-edge technology to create interactive, virtual experiences that engage, inspire, and entertain.
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Resident Ambassadors

To make your welcome warmer, fellow residents share insider knowledge, make introductions, help you get settled, and share tips for easing into community life.
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A Celebration of Our Residents

Embracing Diversity in Our Community

Watermark has partnered with SAGECare in order to create a more inclusive and educated community environment. With more than 7 million LGBTQ+ people projected to be 65 or older within the next decade, we are prepared to provide the utmost quality care and welcome LGBTQ+ seniors with open arms.

Learn More About SAGE